Strategy Archives - pixiedustandprofits.com

Episode 62: Meeting Clients Where They Are

Jun 21, 2022

Episode 007 (not to be confused with Bond, James Bond) aired almost two and a half years ago. In Covid years that must be something like a decade, right? This episode was so important to us, and to all of you, because we talked all about meeting your clients where they’re at and the steps to take to ensure equal presence and opportunity amongst your client base.

Download the original transcript right here

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Episode 60: Make Your Business “Stick(y)”!

Mar 15, 2022

Inspired by our last trip through the Orlando airport, we were blown away by the effort Disney made to ensure their 50th-anniversary “sticks” in the minds of visitors and, honestly, anyone who travels through the Orlando airport. 

Download Episode 60 transcript right here

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Episode 56: Take Advantage of Your Existing Technology

Jan 18, 2022

If you are thinking about starting something brand-spankin’ new in your business, listen now to hear how you can use things you already have in your business instead. This way, you can stop chasing the “new and shiny,” and instead get results for your audience and your bottom line.

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Episode 55: Making Your Offers Fool-Proof

Jan 4, 2022

First-time visitors to Disney World are faced with unfamiliar lingo, important (and unknown) deadlines, and ever-changing rules. Listen now to hear why it’s so important to make your products easy to understand *and* use.

Download Episode 55 transcript right here

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Episode 24: How Disney is Navigating Coronavirus

Jun 30, 2020

In this episode, we’re discussing Disney’s public-facing strategies for re-opening during the pandemic. As they adapt and try to balance profits with safety, Disney continues to keep customers and Cast Members at the forefront of their minds. Listen now for strategies that you can apply to your small business too!

Download Episode 24 transcript right here

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Episode 22: The Magic of the Upsell

May 26, 2020

Upselling is a powerful strategy for your small business too, whether you are a service- or product- based business. In this episode, we’re exploring strategies Disney uses to entice their customers to buy more.

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Episode 18: Controlling What You Can: Pivoting During COVID-19

Mar 24, 2020

In this episode, we’re sharing strategies and ways to pivot your small business during these unprecedented times. Join us for creative ideas that we are implementing daily in our and our clients’ businesses.

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Episode 12: Business Lessons Learned From the Disney+ Launch

Nov 26, 2019

This week, we’re analyzing the successes and hiccups of the Disney+ launch. Tune in to hear practical business lessons that you can apply to your small business launches. We cover pricing and bundling your offers, why you need to have flexibility during a launch, and more in this episode!

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Episode 07: Meeting Clients Where They Are

Sep 17, 2019

This week, we’re exploring Disney’s tiered hotel options to meet every taste and budget—and how you can tailor your offers similarly for your audience.

Download episode 7 transcript, here.

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