Episode 57: The Endless EPCOT Construction

Feb 1, 2022

We were shocked by how much construction was happening in full view of the park goers! It made us think about small business owners, and how they often are a “work in progress” in full view of their clients and customers. If you’re always working on something in your business, and it’s affecting the experience people have when they visit your site or buy from you, it’s time to get focused!

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Episode 56: Take Advantage of Your Existing Technology

Jan 18, 2022

If you are thinking about starting something brand-spankin’ new in your business, listen now to hear how you can use things you already have in your business instead. This way, you can stop chasing the “new and shiny,” and instead get results for your audience and your bottom line.

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Episode 55: Making Your Offers Fool-Proof

Jan 4, 2022

First-time visitors to Disney World are faced with unfamiliar lingo, important (and unknown) deadlines, and ever-changing rules. Listen now to hear why it’s so important to make your products easy to understand *and* use.

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Episode 54: Disney+ & Expanding Your Revenue Potential

Dec 21, 2021

In this episode, we’re discussing how Disney+ is leveraging home viewings to distribute their theatrical releases. Listen now to hear how you can appeal to different audiences by expanding your current offerings.

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Episode 51: Galactic Starcruiser: Pricing Out Your Audience

Nov 9, 2021

Despite its guarantee to be an out-of-this-world experience, our sticker shock was still astronomical. Listen now to hear how Disney prepared their audience well to buy into this experience, and how you can do the same with your customers.

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Episode 15: Small Business Insights From Disney’s Q1 Earnings Call

Feb 18, 2020

This week, we’re recapping and analyzing the Walt Disney Company’s Q1 FY20 Earnings Call. Inside, you’ll find discussion on Disney’s recent successes, their unplanned setbacks, and insights on how they capitalized on collaborations and partnerships to hit their goals.

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    Episode 13: Weathering the Storm: Getting Through the Slow Season

    Dec 24, 2019

    This week, we’re breaking down how Disney mitigates traditional slow seasons with offers, new events and more. Tune in to hear practical business lessons that you can apply to your own quiet periods in your business to reduce the impact of the feast and famine cycle. We cover how and when to offer discounts, addressing customer pain points and creating new offers.

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    Episode 09: Throttling Your Services For Maximum Profit

    Oct 15, 2019

    This week, we’re exploring Disney’s variable ticket pricing strategy and how it enables them to better forecast revenue and plan resources. Listen and learn how you can replicate these pricing strategies in your own small business.

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