Pixie Dust & Profits | Small Business Podcast for Disney Lovers

Episode 32: Listener Q&A: Part 2

Nov 24, 2020

In this episode we’re answering listener questions from small business owners and digital entrepreneurs. We’ll dive into questions like ways to gain exposure for your business, how to manage a waitlist as a booked-up service provider, and if Black Friday is the right time to launch that brand-new business.

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Episode 31: Listener Q&A: Part 1

Nov 17, 2020

In this episode, we’re taking questions from small business owners like you. We’ll be diving into questions like how to know when a project is truly finished, ways to pivot your business to make more revenue, and why small business finances are so important.

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Episode 30: Connecting With Every Potential Customer

Nov 10, 2020

Inspired by Disney’s career website, we’re sharing strategies for capturing the interest of your potential customers… even in places as unexciting as a job listings page.

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Episode 29: Disney Layoffs: Tips for Hiring & Firing in Your Small Business

Nov 3, 2020

In this episode we’re discussing the recent Walt Disney Co. layoffs due to COVID-19, and how sometimes there are parts of being a business owner that aren’t easy or fun.

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Episode 28: Don’t Take Your Fans for Granted

Oct 27, 2020

Even Disney, the billion dollar corporation, can have hiccups in customer experience, but that doesn’t mean they abandon even their most loyal fans. Listen now to hear why you should follow their lead and continuously improve the processes to delight your customers.

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Episode 27: Creating 360° Experiences in Your Business

Oct 20, 2020

From scents and sounds, to personalization and gifts, Disney gives us some of the very best customer experiences to ‘wow’ our senses. In this episode we’re discussing how to immerse your customers in a great experience when engaging with your business. 

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Episode 26: A Lifetime of Magic

Oct 13, 2020

Disney spends a hefty budget on marketing to their customers, but it pays off…big time. Listen to this episode to hear some practical ways you can delight your own customers!

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Episode 25: Embracing Your ‘Uniquely You’ Business

Oct 6, 2020

In this episode we’re discussing how to be ‘uniquely you’ in your business without always trying to replicate what’s right in front of you. The creation of Shanghai Disneyland proves this model, as the park is filled with the magic of Disney, yet immersed in the Chinese culture. Listen now to hear how you can be uniquely you in your own small business!

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Episode 24: How Disney is Navigating Coronavirus

Jun 30, 2020

In this episode, we’re discussing Disney’s public-facing strategies for re-opening during the pandemic. As they adapt and try to balance profits with safety, Disney continues to keep customers and Cast Members at the forefront of their minds. Listen now for strategies that you can apply to your small business too!

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Episode 23: Rise of the Experience

Jun 16, 2020

In this episode, we’re discussing the importance of experience for your customers with your business. We give a great Disney example with the newest ride attraction, “Rise of the Resistance” – be warned, spoilers ahead (but you can skip ahead to avoid them!)

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